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The Chinese games market has grown

in Quasselecke 18.10.2018 02:26
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LUSAKA Nike Air Max 97 OG QS Metallic Or Pas Cher , Aug. 1 (Xinhua) -- Chinese pay-television operator StarTimes has launched the 2017 Beijing TV dramas and movies broadcasting season in Africa in Lusaka, the Zambian capital.


The Beijing TV dramas and movies broadcasting season in Africa, the fourth time it is being launched on the continent and first time in Zambia, will see eight hit television dramas and movies being broadcast to the Zambian audience.


StarTimes, with branches in 35 African nations and with almost 10 million subscribers, has partnered with the Beijing Municipal Bureau of Press, Radio, Film and Television to broadcast the series.


Guo Ziqi Nike Air Max 97 OG Silver Bullet Pas Cher , StarTimes Vice-President said during the launch on Monday that the broadcasting of the series will contribute to the strengthened friendship between Zambia and China.


"To assist the broadcasting season, we held the "Carnival of Films and TV drama" in 12 main villages around four major cities, Lusaka, Ndola, Kabwe and Kitwe and 24 movies were screened which received a lot of appreciation," she said.


The television firm, she said, was the fastest growing digital television operator in Africa since its launch in 2002.


Wang Yefei Nike Air Max 97 Ultra '17 Noir Pas Cher , Deputy Director-General of Beijing Municipal Bureau of Press, Publication, Radio, Film and Television said the municipality attaches great importance to the cultural exchanges between China and Africa and hoped that the series will help the African audience to get a panorama of China.


According to him, the African audience will also enjoy 17 movies and 400 drama episodes during the course of the year in seven languages, among them, English, French Nike Air Max 97 UL '17 SE Noir Pas Cher , Portuguese, Swahili, Hausa, Yoruba and Luganda.


Yang Youming, Chinese Ambassador to Zambia, said Chinese TV dramas and movies have become an important new cultural bridge in building relations between the two countries.


"It is my belief that this event will further promote mutual understanding and friendship between our two peoples, and open a new window for the cultural and people-to-people exchanges between our two countries, he said.


The Chinese envoy further hoped that more Chinese TV dramas and movies will be broadcasted on Zambian channels to enrich the cultural life of citizens.


According to him Femme Nike Air VaporMax Triple Pink Rose Pas Cher , the people-to-people exchange had become an important aspect of cooperation and has resulted in increased exchanges in cultural, educational and sports areas.


So far about 3,500 Zambian students are studying in China while the Chinese government has provided training opportunities to over 1,500 Zambians from government departments, the academic, business, media and other fields in the last three years, he said.


The growing interest by local people to learn the Chinese language and culture has seen more than 8 Homme Nike Air VaporMax 2.0 Tan Cream Pas Cher ,000 students learning the language at the Confucius Institute, he added.


Kampamba Mulenga, Minister of Information and Broadcasting Services appreciated the long standing friendship between the two countries over the years and that cultural programs were meant to bring people of the two countries together.


She said the launch of the broadcasting season over the past three years in countries such as Tanzania has resulted in those countries benefiting from China's film industry through skills training and hope the same will be replicated in Zambia.


GUANGZHOU, Aug. 28 (Xinhua) -- Like many urban young Chinese of his age, Li Yifei grew up in the late 1990s and early 2000s playing the popular American video games Legend and Warcraft.


He remembers using an English-Chinese dictionary to look up translations for the storyline and characters, which had little resemblance to anything in Chinese culture.


Today, Li's generation of Chinese gamers have come of age as talented game developers. They are determined to make popular games that entice foreign players to Google how to play characters such as the Monkey King or Lyu Bu.


"When I was in college, I had the dream of making a video game that was loved by players around the world Homme Nike Air VaporMax Utility College Marine Rouge Pas Cher ," said Li, who founded the gaming company 37wan Network in 2011.


A year later, Li and his colleagues published the Beauties of Qin, a fantastic real-time strategy game set in the first dynasty of China's imperial periods, the Qin.


While targeting domestic players, the game has been released overseas.


Though the game was accepted in Hong Kong, Taiwan, Macao and Southeast Asia Homme Nike Air VaporMax Plus Sunset Noir Orange Pas Cher , it failed to penetrate the West.


The company's second game, featuring warlords from the Three Kingdoms, also performed badly overseas.


"We learned not to aim too high. At least, we had some success in markets nearby where people were more or less familiar with Chinese culture," Li said. "It is not easy for Three Kingdoms warlords like Lyu Bu and Liao Hua to register in the Western mind, which is more comfortable with Tom and Jerry," he said.


GOLDEN TIME


Li and his peers went into the gaming industry at a perfect time. China's tech sector was growing faster than ever; there had been an explosive growth in the domestic market; a number of high-caliber code writers were entering the job market.


The Chinese games market has grown into the world's biggest, valued at 166 billion yuan (about 25 billion U.S. dollars) in 2016 Femme Nike Air VaporMax Flyknit Moc Vert Pas Cher , representing a quarter of the global market.


Amsterdam-headquartered research firm Newzoo named China the world's top gaming market by revenue in its 2017 Global Games Market Report.


37wan Network, which focuses on mobile gaming, raked in 5.2 billion yuan last year, creating 1 billion yuan profit for its shareholders. Six years since inception, the listed company is valued 50 billion yuan.


"In China, gaming and online advertisements are the two sub-sectors that promise investors good returns," Li said.


The leader of China's gaming industry is tech titan Tencent, also the op

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